Browsing twitter the other evening, as I oh so occasionally do, I was surprised to see someone saying something along the lines of self service checkouts being a boon as they cut down on yellow sticker shame. (I’m sorry, I don’t remember who it was, and I’m assuming they’d rather not be credited 😉 ETA as MummyIsAGadgetGeek has outed herself below, I’ll give her a link here!)
Shame? I don’t get it. I view getting something with a yellow sticker on as an achievement. So I’ve been watching the 2lb christmas cakes with a best before date of Jan 31st like a hawk, and when their original yellow stickers of half price were halved again, I had two of them. Come on, fruitcake that is going to go off within a month? I think not. This stuff lasts forever, not that it’s going to get a chance in this house. We’re half way through the first one already – I knew I should have had more than two. I assume as they are past best before date the supermarket will have chucked them all out now 🙁 Waste of good food, but that isn’t what this rant is about.
Is it really shameful to try to get something on the cheap? Like many other families at the moment, we’re watching our pennies. So apart from the things which I *have* to buy, my first port of call in any supermarket visit is the reduced section. So we had rice pudding made with gold top milk on Tuesday night – the milk was reduced to 64p for a litre, which made just about enough wonderfully creamy rice pudding to satisfy my entire family and tasted way better than the best tinned brand, which would have cost way more.
Was that a triumph or should I be hanging my head and not mentioning it? Is it because it’s food – I regularly see ppl recount sale triumphs for other items.
Whatever it’s about I don’t get it – anyone care to explain?